BLUE Gives You Certainty
Your brand comprises thousands of unique, valuable artwork assets. Today these assets are under pressure due to brand expansion and differences across product lines, channels and geographies. Now add in complex global production schedules and the tight demands of regulatory agencies like the FDA, EMEA and WHO. BLUE™ ensures that the right artwork is available to your team at every moment, driving productivity and brand accuracy.
BLUE Gives You Access
Start with a web-accessible repository for every type of digital content, indexed by fully configurable and unlimited metadata. Add in powerful searching, instant downloading and secure publishing to external team members. BLUE can save you 90% in asset search time alone – a bottom-line benefit.
BLUE Gives You Power
BLUE enables auto-generation of thumbnails, previews and file conversions. You can stream video through the BLUE interface and download assets and files directly. BLUE doesn’t just store assets securely: it gives you access that drives content quality and consistency.
BLUE Gives You Configuration Control
To ensure that your brand materials reach shoppers and consumers on-spec and on-brand, you need to be certain that authorized team members are using approved brand assets at all times. BLUE creates a “single source of truth” for content and gives access only to team members you specify.