On all fronts the 2014 BLUE Users Conference was the perfect intersection of collaboration, innovation and meaningful dialogue with those most important to us – our users.
Our goal was to build a complete learning experience around our users’ needs and interests. To help them get the most out of their BLUE Software we organized real-user case studies, discussions with their peers as well as presentations by top industry experts. The BLUE Users Conference was also a chance to give users an exclusive, sneak-peek at BLUE 3.6 platform enhancements through live, hands-on demos.
The event wouldn’t have been a success without our presenters, who shared their stories, fielded questions and helped the group envision how BLUE can help accelerate their brand’s performance. Special thanks to:
• Deborah Ptalis, Senior Manager, Creative Project Management, Revlon – Revlon + BLUE: 7 Years
• Ron Brown, Management Consultant and former CIO at PepsiCo – Change is the New Constant
• Chris Miller, Business Systems Analyst, Shire – Shire’s BLUE Connection: A Powerful Integration with SAP
• Jeff Burnham, Director, Brand Design, ConAgra Foods – Driving Continuous Improvement
• Andy McArdle, Director, IT, Merck – Building a Foundation for Future Business Growth
• Viktorija Gnatoka, Global Packaging Analyst, Mintel – Bridging the Innovation Gap
• Stephen Kaufman, Chief Technology Officer, SGK – The Inherent Power of Inheritance
